This site traces its roots to 1981 when Charles Ceyrac, the mayor of Collonges-la-Rouge, found a book published by Reader’s Digest which had the same title as the current name of his organization, Les Plus Beaux Villages de France.
Ceyrac had long been an advocate of promoting tourism to exceptional villages throughout
Several categories for inclusion were established ranging from history to art, handicrafts, culinary excellence, romantic environment, wellness and nature.
By March of 1982, an organization of 66 mayors had united with Ceyrac to establish a method of preserving the legacy of each town. Its purpose was “to avoid certain pitfalls such as villages turning into soulless museums or, on the contrary, ‘theme parks.’ Our well-reasoned and passionate ambition is to reconcile villages with the future and to restore life around the fountain or in the square shaded by hundred-year-old lime and plane trees.”
In an effort to regulate a high level of quality so that visitors would be guaranteed to enjoy the type of traveling experience they were seeking, Les Plus Beaux Villages de France follows a strict set of guidelines during its selection process.
Membership is granted only after a community has completed four phases of application.
Initially a village must meet three basic requirements: the population must not exceed 2,000 people, it must have at least two protected sites or monuments in the area, and it must show written proof that there is majority support from the town council.
Once approved, an on-site evaluation is conducted between a member of the association and the mayor of the village. Prior to the “tour” of the town, the mayor, and any associates he chooses, are interviewed and are requested to present required documents for evaluation along with any support materials.
The association then follows an appraisal chart consisting of 27 criteria that rate the village according to the various categories necessary to participate.
Phase three consists of a decision handed down by the Quality Committee which has complete authority in accepting or rejecting an application. The Quality Committee meets twice a year, and it has the option of making four rulings ranging from immediate recognition to total rejection.
If approved, the final step is signing an official charter. Once granted, the village may then promote its new designation to inhabitants, local authorities and the media as being officially regarded as one of the Most Beautiful Villages of
Today there are more than 157 villages in 21 regions of the country.
Peabod is Bob Taylor, owner of Taylored Media Services in
Inquiries for groups can be made at Peabod@aol.com Taylored Media has produced marketing videos for British Rail, Rail Europe, Switzerland Tourism, the Swedish Travel & Tourism Council, the Finnish Tourist Board, the Swiss Travel System and Japan Railways Group among others.
As author of The Century Club book, Peabod is now attempting to travel to 100 countries or more during his lifetime. To date he has visited 71 countries. Suggest someplace new for Bob to visit; if you want to know where he has been, check his list on Facebook. Bob plans to write a sequel to his book when he reaches his goal of 100 countries. He also played professional baseball for four years and was a sportscaster for 14 years at WBTV, the CBS affiliate in Charlotte.
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