Texas, April 27, 2013 — What is Fundawear? It is a new way to keep in touch. Literally.
International condom maker, Durex, has created a way for people in long distance relationships to stay in touch. What’s new about that, you say? Of course people in long distance relationships can stay in touch.
They can already call each other, text, use Skype, Oovoo, Facetime… well, yes, but I mean really “touch”.
Durex, which is London based, has made a lot of history over the past eighty-years. In the 1960’s it released the world’s first “anatomically” shaped condom, and in the 1970’s in many countries, it was the first to advertise them.
In 2010, the company also supported the “Condomize initiative of the United Nations Populations Fund, at the International AIDS Conference in Vienna, Austria by donating 220,000 condoms.
Now, it has created Fundarware, high tech underwear which enables couples to ‘touch’ each other through an app over the internet. Durex says it designed Fundarware, boxers for men, bra and panties for women, for couples in long distance relationships.
The garments are fitted with a series of mini-vibrators that receive signals sent through an app from one phone to another to set off the vibrations.
Ben Moir, technical director of the project, said, “After the laughter had stopped, we knew it was going to be an awesome project. People will want this.”
A company spokesman said “Fundarware is a way of bridging, or filling a gap in people’s lives, and just plain fun.”
Unfortunately, I haven’t been able to pin down when Fundarware will be available or its pricing information.
So, what do you think? Good thing, bad thing? Drop a line in the comments and let me know. Do you want to keep in “touch” via Fundawear?
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