Mayweather, Canelo schedule public media tour; free to boxing fans

UPDATE: Times and locations have now been set. Boxing fans shouldn’t miss their chance to see these two star athletes. Photo: Mayweather Promotions

SAN DIEGO, June 23, 2013 UPDATE – Two of boxing’s current superstars, Floyd “Money” Mayweather and Saul “Canelo” Alvarez, will hit the road starting Monday, June 24 for an 11 city media tour in two countries to promote their upcoming world championship fight in Las Vegas on September 14.

Let the hype begin.

SEE RELATED: Boxing: Mayweather still undefeated; unanimous decision over Guerrero

All of the tour dates are open to the public. The specific locations and times are now set. Be sure to arrive in plenty of time to get a seat.

Monday, June 24
New York
Location: Times Square, Pedestrian Walk on Broadway Between 46th & 47th Streets
Fan Arrival Time: 2 p.m. ET - News Conference Begins: 3 p.m. ET

Tuesday, June 25
Washington, DC
Location: The Howard Theatre, 620 T Street NW
Fan Arrival Time: 12 noon ET – News Conference Begins 1 p.m. ET
Press Conference Begins: 1:00 p.m. ET

Wednesday, June 26
Grand Rapids, Michigan
Location: Houseman Field, 2055 Rosewood Avenue SW
Fan Arrival Time: 11 a.m. ET - News Conference Begins: 12 noon ET

SEE RELATED: Boxing results: Canelo Alvarez gets decision over Trout (SLIDESHOW)

Location: Chicago Theatre, 175 North State Street
Fan Arrival Time: 5 p.m. CT - News Conference Begins: 6 p.m. CT

Thursday, June 27
Location: Centennial Olympic Park - Southern Company Amphitheatre, 265 Park Avenue West NW (Marietta Street & Andrew Young International Boulevard)
Fan Arrival Time: 12 noon ET – News Conference Begins: 1 p.m.
Press Conference Begins: 1:00 p.m. ET

Friday, June 28
Location: Tina Hills Pavilion at Bayfront Park, 301 North Biscayne Boulevard
Fan Arrival Time: 2 p.m. ET - News Conference Begins: 3 p.m. ET

Sunday, June 30
Mexico City, Mexico
Location information to be announced separately.

Monday, July 1
Location: Union Station at Minute Maid Stadium (Main entrance of stadium), 501 Crawford Street
Fan Arrival Time: 12 noon p.m. CT - News Conference Begins: 1 p.m. CT

San Antonio
Location: The Alamo, 300 Alamo Plaza
Fan Arrival Time: 5 p.m. CT - News Conference Begins: 6 p.m. CT

Tuesday, July 2
Location: Herberger Theater, 222 East Monroe Street
Fan Arrival Time: 11 a.m. MT - News Conference Begins: 12 noon MT

Los Angeles
Location: Nokia Plaza L.A. LIVE, 777 Chick Hearn Court
Fan Arrival Time: 6:30 p.m. PT - News Conference Begins: 7:30 p.m. PT

Grand Rapids is Mayweather’s hometown, hence the reason for the stop on the tour.

This is by far the biggest boxing media event to ever hit Phoenix. San Antonio, Texas is coming on as a major boxing venue; thousands came out to see the weigh-in for Alvarez against Austin Trout in April. It’s good to see for the health of the sport.

Thousands of fans came to see Canelo Alvarez at his weigh-in for his fight against Austin Trout in April. Photo: Eric Gay, Associated Press.

Fight fans, if you’ve never been to a big championship prize fight in person or any of these media events, do yourself a favor. Get your friends together, pack the kids in the car and get there. Not everyone can afford a ringside seat, or even put down the money for pay-per-view. This is a way to see two great boxers and world class athletes up close with your own eyes, not through a TV camera. Mayweather is the world’s best paid athlete; Alvarez is arguably one of Mexico’s greatest sports stars. Both are undefeated.

Admission to each stop will be free and open to the public on a first-come, first-served basis. People line up several hours in advance to see the free public weigh-ins, so don’t be late.

Often the fighters, trainers, other team members and famous friends as well as other boxers who happen to show up will pose for photos and sign autographs for fans. And even though most of the news conference remarks are usually pretty well scripted out, sometimes the fighters start getting under each other’s skin after a few stops. Maybe someone’s in the mood for a little trash talk. Things might get a little tense and boil over during the faceoffs and poses. You never know.

Floyd Mayweather is the highest paid athlete in the world. He isn’t called Money for nothing. Photo: courtesy Showtime.

Oscar De La Hoya of Golden Boy Promotions, Mayweather Promotions and Showtime hope the tour will follow in the footsteps of the successful 11-city media tour staged in 2007 for De La Hoya’s bout with Mayweather. The fight set nearly every money record in boxing that still stands:

  • Biggest payday in boxing history for two fighters in one bout. Mayweather made $25 million and De La Hoya made $52 million. 
  • Ticket sales hit a live gate record of $19 million at the MGM Grand Arena in Las Vegas, the same venue as the Mayweather-Alvarez fight.
  • The fight broke all pay-per-view records, with 2.45 million buys and $136,853,700 in U.S. revenue. 
  • The fight made a total of $165 million gross revenue, the richest fight ever.
    De La Hoya became the all-time leader in pay-per-view sales with this fight, 12.8 million buys over his career.

De La Hoya says he wouldn’t mind a bit if his records were broken by Mayweather and Alvarez, and why should he? As the promoter he gets a big bite of this rich pie.  


Gayle Lynn Falkenthal, APR, is President/Owner of the Falcon Valley Group in San Diego, California. She is also a serious boxing fan covering the Sweet Science for Communities. Read more Ringside Seat in the Communities at The Washington Times. Follow Gayle on Facebook and on Twitter @PRProSanDiego. Gayle can be reached via Google +


Please credit “Gayle Falkenthal for Communities at” when quoting from or linking to this story.  

Copyright © 2013 by Falcon Valley Group

This article is the copyrighted property of the writer and Communities @ Written permission must be obtained before reprint in online or print media. REPRINTING TWTC CONTENT WITHOUT PERMISSION AND/OR PAYMENT IS THEFT AND PUNISHABLE BY LAW.

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Gayle Falkenthal

Gayle Lynn Falkenthal, MS, APR, is President of the Falcon Valley Group, a San Diego based communications consulting firm. Falkenthal is a veteran award winning broadcast and print journalist, editor, producer, talk host and commentator. She is an instructor at National University in San Diego, and previously taught in the School of Journalism & Media Studies at San Diego State University.


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