WASHINGTON, August 13, 2011— Simple ideas, executed brilliantly, can take your breath away. I feel that way about fresh-picked corn on the cob, but that is not the point of this story.
Rick Mereki, Tim White and Andrew Lees just made three very short films. Take a look at “Move,” which is at the bottom of this column. It is the result of the 44 days the trio spent traveling across 11 countries.
I can only imagine the conversation that sparked these one-minute films…
Andrew: What if we went to eleven countries?
Rick: What would we do?
Tim: We could bring a camera.
Rick: Or two.
(pause)
Rick: We could film Andrew when he eats. (laughter)
Tim: Sure, and maybe walking, too. As long as we’re at it, every time he learns something new, we could film that, too.
(pause)
Rick: You know, I bet we could get someone to pay for the… whole… trip.
Rick Mereki, Tim White and Andrew Lees
(nodding heads)
(big smiles)
That someone turned out to be STA Travel Australia.
Of course, funding travel, I mean movies, and making great works are two different things.
These films shine because once the ideas took form, they were executed brilliantly. In country after country, Andrew walked in a very straight line. Even in countries where they drink late into the night.
Actually, I suspect it is harder to make a one-minute film than one ten times as long. (Clarification: that would be ten minutes in length.) The shot selection, lighting, music and timing has to be perfect.
There’s no doubt that the trio has inspired me to travel. In fact, I am now accepting offers for writing assignments that would take me to the following countries: Sweden, Norway, Finland, Belgium, Australia, New Zealand….
You will also enjoy watching Learn and Eat.
MOVE from Rick Mereki on Vimeo.
Bruce Kasanoff writes about the lighter side of business, technology and politics at BIZyness.com. Also find him on Twitter: NowPossible or LinkedIn: Bruce Kasanoff
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