Van Jones and Color of Change should be ignored

When CEO's cave in to carnival barkers like Van Jones and Color of Change they look foolish Photo: AP

CHICAGO, April 14, 2012— Van Jones, and his organization, Color of Change, is using his public bully pulpit to intimidate major companies to end their sponsorship of the American Legislative Exchange Council (ALEC). ALEC, a non-partisan group, offers free enterprise and free market solutions for business. ALEC is an economic advocacy group and think tank working on behalf of business. 

Kraft, Pepsico, McDonalds, Intuit, Coca-Cola, and Kraft Foods have backed out of supporting ALEC, supposedly due to “business decisions”. Make no mistake; companies backed out because Color of Change and their progressive travelers turned corporate public relations people into quivering gelatinous masses of jiggling glop. 

Some corporations have been long time supporters of ALEC, as the group lobbies on behalf of business for economic solutions and assists in writing model legislation on their behalf. Yes, they have also crafted legislation for voter I.D. laws and stand your ground laws. So what? 

Color of Change is an organization dedicated to shutting down free speech, free expression, free markets, and free enterprise. They are against capitalism and civil liberties. They want to repeal the Second Amendment, force people to be victims, and are against stopping voter fraud. 

Groups like Color of Change are little more than a bully pulpit. They use publicity as a tactical weapon. Thank the liberal media that gives them all the free publicity they want for that. 

Do CEO’s really believe a carnival barker like Van Jones has a powerful grip on the American consumer? That a harlequin in a designer suit can really damage their companies and brands? 

Jones only accomplishments are getting his mug on television. The establishment media will fall for any self-promoting con artist, race hustler, or political panderer who comes along. How else do you explain Al Shaprton? 

There is a false notion that Van Jones commands the loyalty of millions of consumers who are ready, willing, and able to stop buying products if companies do not march to his tune. Van Jones promotes himself as some popular powerhouse. The perception becomes the reality. 

Companies falsely believe they will lose profits if they do not make a “business decision” to cave in to intimidation and extortion. 

Van Jones and his web comedy troupes use extortion and intimidation as a methodology. If Jones was Italian he would be sitting in prison, playing pinochle, with all the aged wheel chair bound oxygen sucking organized crime bosses. 

Instead, he and the rest of the progressive political and race hustlers make a nice living intimidating executives who should know better. 

Unfortunately, companies hire cowards to run their public relations shops. CEO’s believe in their PR people the way born again Christians believe in Christ. 

No American company should cave into frivolous marginal groups over scatter-brained ideology.  Jones and his cast of clowns, mountebanks, and con artists are populist fear mongers. American companies should not fear. Fear is un-American. 

CEO’s are supposed to be intelligent, responsible, and somewhat daring risk takers. Yet, when their public relations cowards tell them to surrender to marginal piddling groups, they cave in like imbecilic cowards. 

Any CEO who falls for Van Jones con job is too dumb to run a lemonade stand. 

Corporations lose nothing by ignoring groups like Color of Change. The best public relations should be no response what so ever. Ignore them. Sometimes silence is not golden, it is deadly. These groups need attention and response. Take away one of the two, they fail. Take away both, they die. 

If the uninformed media promotes Van Jones that is their problem, however, major corporations have to do what is best for them their business, not what is best for  Van Jones and his cadre.

What can Van Jones do for major corporations to ensure maximum profits? Nothing. What can he do to deny them maximum profits? Nothing. 

Jones cannot even damage their well-established brands. He is an empty suit. 

Van Jones does not have hoards of people who will stop patronizing companies and their products. He has professional protesters and agitators. Again, so what? Just ignore them.   

People will still eat at McDonalds, Coke and Pepsi will still sell soft drinks, Kraft Mac and Cheese will still be eaten by hoards of college students and kids, and people will still buy Quick Books or Turbo Tax. Nothing will change. 

Why are supposedly highly intelligent people who run major enterprises afraid of an insignificant nobody? Why are they even wasting the time of their public relations people over this kind of stuff? 

Maybe it is time to fire the cowards in public relations. Hire people who know what they’re doing. Hire people who have the courage to stand up for the right thing. People who know that sometimes that “no comment” is the best comment. 

Ignoring silly groups like Color of Change and ridiculous people like Van Jones will marginalize them further. They will eventually slink away to develop some new propaganda scam to hustle other low information people to support them. 

These scams, extortions, and intimidation are designed for the intellectually challenged. When you, as a CEO, act like you are intellectually challenged, you look like an idiot. 

Don’t look like an idiot. 

Peter V. Bella is a retired Chicago Police Officer, freelance writer and photographer, cook, and raconteur.  He likes to be the irreverent sharp stick that pokes, prods, and annoys.  His opinions are his and his alone. 




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Peter Bella

Peter Bella is a retired Chicago Police Officer, freelance photographer, freelance writer, budding videographer, and passionate cook.  He aims to be the sharp stick that pokes and annoys.  The Middle Class Guy is a political column written from a center-right point of view.  While concentrating mainly on politics he will stray into culture, entertainment, sports, cooking, and humor from time to time, along with Memories of things Pabst.  All from a middle class perspective.

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