DALLAS, June 21, 2013 — The perfect get-around town car, the 2013 Ford Focus is what one could call straight up well-rounded automobile since it looks good and is built to match. Standouts include the fact that the Focus will appeal to the techie market since there are assets there that will impress, but also overall upscale goodies complete the package.
Already 10 years old, the Ford Focus at one time had the small car market wrapped up, and now with its revamp of last year it has taken control again with its fuel economy and well-improved look and feel.
Competition comes from 2013 Chevrolet Cruze, Hyundai Elantra and the Mazda 3, but the Focus shines here as a fun ride with a price tag that makes it worth every penny.
Offered in sedan and four-door hatchback, there are three trims S, SE and Titanium and the Focus is also offered in an electric option too.
The S model trim comes as a sedan only with 15-inch steel wheels, keyless entry, power locks and window, height-adjustable driver seat, and a good sound system package.
On the SE you get 16-inch steel wheels, automatic headlights, cruise control, power rear windows, and a trip computer also with Ford’s Sync voice-activated phone and audio player interface. The SE hatchback is more of same with the addition of 60/40 split-folding seatbacks and a removable cargo cover.
Also on the SE there are option packages like an Appearance package with 17-inch alloy wheels, rear disc brakes, ambient interior lighting, fog lamps, and even leather upholstery or the Winter package with heated mirrors and front seats.
The SE sedan package offers the Super Fuel Economy (SFE) package with 16-inch steel wheels, low-rolling-resistance tires, and a rear spoiler as well as the MyFord Touch package offering an 8-inch touchscreen and dual automatic climate control.
If you opt for the top-of-the-line Titanium trim, you automatically get the SE Appearance and Winter packages standard as well as the My Ford Touch package and 17-inch alloy wheels, rear parking sensors and a rearview camera.
There is a Titanium Handling package that boosts this trim up to 18-inch wheels, sport-tuned suspension and a sunroof is optional for the SE and Titanium. You can also get the Titanium with automated parallel parking.
On the Focus Electric (BEV) it is the same equipment as the Titanium minus the standard leather upholstery and you get xenon headlamps and LED tail lamps.
Plus there’s its front-wheel-drive with a 2.0-liter four-cylinder engine with 160 horsepower and 146 pound-feet of torque. On the S and SE models, standard is a five-speed manual transmission and if you prefer the six-speed automatic, which is called “Powershift,” that comes as optional.
On the Titanium, the automatic transmission is optional, but manual is a choice.
With the Focus Electric you get a 107-kilowatt electric drive motor with power from a 23kWh lithium-ion battery pack.
For safety the 2013 Ford Focus has a number of impressive features such as antilock brakes with S and SE offering rear drums, stability control, front side and side curtain airbags. Of course the Ford Sync system has the emergency crash notification feature that dials 911 if you have a cell phone synced and the Ford’s MyKey system comes on every Focus except the S sedan.
Inside, the interior boasts high-end material and the ride is quiet. The gauges and knobs stand out along with the MyFord Touch system; if you opt for it that will give you a large central display with knobs set together for maximum usage.
Front and back seats are comfortable with plenty of headroom in the back, but for taller passengers the backseat will be cramped for leg space. You get 13.2-cubic-feet in the trunk or on the hatchback its 23.8 cubic feet and the 60/40-split rear seats gives you 44.8 cubic feet.
Handling works well on the 2013 Ford Focus, taking the corners and curves and making this vehicle fun to drive and worth every penny spent.
Should You Need to Know: The 2013 Ford Focus had minimal changes, since the SEL and SE Sport package has been discontinued. Zero to 60 is not bad, and on the Titanium it came in at 8.7 seconds.
Miles Per Gallon: Rounded out on the Focus the miles per gallon is 28 miles in the city and 38 miles on the highway.
Cost: The 2013 Ford Focus Hatchback ST that I drove was $28,170.
Rita Cook is a member of the Texas Auto Writer’s Association. Follow Cook at Twitter at @ritacook13.
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